Monday, July 11, 2011

Art Platform - Los Angeles launches

Art Platform&lsqauo;Los Angeles

Art Platform&lsqauo;Los Angeles will launch September 30
Inaugural edition of fair boasts top international galleries, curated
projects
and art installations

Art Platform&lsqauo;Los Angeles, the modern and contemporary art fair for Los
Angeles, set to launch September 30th for invited guests, will present
outstanding work by the region's most innovative artists and will place
emphasis on Los Angeles as a site of historical and contemporary cultural
and
artistic production.

The inaugural edition of the fair will feature leading international dealers
including Max Wigram Gallery, Franklin Parrasch Gallery, Patrick Painter
Inc.,
Susanne Vielmetter Los Angeles Projects, ACME and Marc Selwyn Fine Art and
will include a projects area where galleries such as New York's Lehmann
Maupin
will exhibit.

Exhibiting galleries will be presented alongside Art Platform&lsqauo;Los Angeles'
curatorial program including the Open Platform Panel Series curated by
Andrea
Stang, MOCA Los Angeles' Senior Education Program Manager, a unique
Not-For-Profit project space presented by Co/Lab to include 19 alternative
spaces and independent art initiatives, a video lounge curated by Paul Young
and presented by Artillery Magazine and selections from Boom., an exhibition
of all media from current and recent MFA graduates from select Southern
California universities.

Art Platform&lsqauo;Los Angeles, in keeping with its mission to demonstrate the
rich
and diverse cultural landscape of Southern California, has become a sponsor
of
the historic Pacific Standard Time: Art in L.A. 1945­1980. The fair, located
at the L.A. Mart® in Downtown Los Angeles, will be one of the many exciting
art and cultural events taking place during the opening weekend of Pacific
Standard Time, a collaboration of more than sixty diverse cultural
institutions across Southern California coming together to tell the story of
the artistic evolution of the Los Angeles art scene through an unprecedented
array of simultaneous exhibitions and programs.

Adam Gross, Executive Director of Art Platform&lsqauo;Los Angeles, notes that "Art
Platform&lsqauo;Los Angeles will cement Los Angeles' reputation as one of the
world's
great arts centers with an unparalleled population of influential
contemporary
artists, world renowned arts organizations, a vibrant art market and very
active and important collector base. The goal of our fair is to celebrate
the
region and to invite collectors from Los Angles and abroad to experience our
city in September on this historic launch weekend."

ABOUT Art Platform&lsqauo;Los Angeles:
The Art Platform&lsqauo;Los Angeles art fair will demonstrate the rich and diverse
cultural landscape of Southern California and underscore Los Angeles'
influential position within the contemporary art world. This exhibition will
bring together the local and international artists, dealers, collectors,
museums, and art enthusiasts that play important roles in the vibrant
Southern
California art community. The directive of Art Platform&lsqauo;Los Angeles 2011
will
be to contextualize works by the many critically acclaimed artists working
in
and from Los Angeles and to emphasize the increased recognition of Los
Angeles
as an international art capital.

2011 Art Platform&lsqauo;Los Angeles Show Dates and Times:
Professional Preview: Friday, September 30, 2011
General Admission: Saturday October 1­Monday, October 3, 2011

Location:
L.A. Mart®
1933 S. Broadway
Los Angeles, CA 90007

Please visit www.ArtPlatform-LosAngeles.com
<http://www.ArtPlatform-LosAngeles.com> for a regular updates on the fair's
programs and announcements.
Like us on Facebook
<http://www.facebook.com/pages/Art-Platform-Los-Angeles/101569413268156?ref=
ts

Follow us Twitter <http://twitter.com/#!/artplatformla>

Press Contact:
Lauren Pearson
Communications Director
Art Platform&lsqauo;Los Angeles
646-616-7433
lpearson@mmart.com

L.A. Press Contact:
Jennifer Gross
Evolutionary Media Group
323-658-8700
Jennifer@emgpr.com

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